Why invest in Soft Skills?
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An accountant is expected to be certified in following the reporting standards, a dentist is supposed to be aware of filling in the cavities while a secretary is considered to be effective when typing 100 words in ten seconds. In short, they must be technically smart (with no standards aligned for soft skills) and sound in their respective fields.
As a matter of fact, a dentist who does not communicate the problem to the patient remains less desired when it comes to selecting from a dozen dentists offering service in the same block. In the similar manner, a secretary who does not understand flexibility when it comes to setting agendas for meeting would not be helpful for a dynamic working environment of an organization.
Lastly, an accountant who does not follow ethics of reporting and communicating it to the top management would not be the best source for conducting financial predictions for the company.
Thus, effective communication, flexibility and ethical considerations come under the umbrella of soft skills. The technical skills surely let the individuals step in the door of great organizations, but it is the soft skill that makes them reach their goals. The combination of technical and soft skills allows individuals to lead team as an effective leader.
Reference: Anju, A. (2009), A Holistic Approach to Soft Skills Training, IUP Journal of Soft Skills; Vol. 3 Issue 3/4, p7-11