Turnshop · Training & Facilitation
Art of Storytelling
Stories spark movements. Slides spark nothing.
Training & Facilitation
Who It Is For
- Executives and leadership teams
- Communications, sales and employer-brand functions
- Anyone carrying a change that people have to believe in
How It Runs
- One day, experiential, in person
- Pre-work: prepare your own journey as the hero of it, to be told at the start
- Every participant is recorded telling their story, and tells it again at the end
- English and Urdu
What It Turns On
01
Use storytelling strategically — to engage, enrich and energise.
02
Develop the stories worth telling: your organisation's core story, and the ones that drive change inside it.
03
Improve as a storyteller, a communicator and a presenter at the same time.
04
Tell one, on your feet, and hold a room with it.
The broad outline
01
In context
Two truths and a lie, then norms, framing and deliverables agreed by the room. The facilitator tells one — stories spark movements — and then everyone answers: what's my story?
02
Know
Eight techniques, demonstrated rather than listed: the monomyth, the mountain, nested loops, sparklines, in medias res, converging ideas, the false start and the petal structure.
03
Go
The 5Ps — proper preparation prevents poor performance — applied to a story you will actually tell.
04
Show
The three unbreakable laws. Emotional: touch hearts. Novel: take them by surprise. Memorable: sell dreams.
05
Close
The showdown. Everyone tells, the room judges, and the difference from the morning recording is the point.
What You Are Left Holding
- Your own story, built and told twice
- Eight techniques you have seen demonstrated
- Your organisation's core story, drafted by the people who have to tell it
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Ask about Art of Storytelling
Tell us who is in the room and what is turning them off. We will tell you honestly whether this is the right answer.